Maximize publication impact by all stakeholders coordinating their efforts

David Sommer
In this paper I explore the idea that in order to maximize a publication's impact, everybody needs to play their part - authors, co-authors, publishers, institutions, societies and funders. The author is the common factor that links all of these organizations and groups, so their thinking must shift towards creating a culture of discoverability, encouraging the organizations they work with to help generate impact. The author becomes the conductor, leading the orchestra of players.
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